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How We Got $1,350,000 Above Asking and Sold in 6 Days

Monarch Bay Terrace Home for Sale

32331 Baltic Sea Drive is a beautiful, single-level and mid-century style home located in the prestigious Monarch Bay Terrace neighborhood of Dana Point. Our goals for this sale were:

    1. Ensure a stress-free process for our client by taking as much off their plate as possible.
    2. Execute a multi-channel marketing strategy to generate maximum awareness, and thus, multiple offers over asking.
    3. Sell the home in less than 10 days.

RESULTS: Sold in 6 days $1,350,00 above the asking price!

In total, we received multiple offers with all of them above the asking price, and our client felt extremely well taken care of. Just take his word for it!

CLIENT TESTIMONIAL

⭐️ ⭐️ ⭐️ ⭐️ ⭐️
AMAZING REALTORS! Todd Davis and Jorge Anzaldi epitomize the perfect pair of real estate professionals. Todd and Jorge possess that rare quality of delivering superb customer service with consummate professional skill. Their unparalleled integrity and work ethic is unmatched in the field. The best of the best who love what they do with style, creativity and tons of fun.

– Gary Sloan

OUR (NO-JOB-IS-TOO-SMALL) WINNING APPROACH

PRE-SALE STRATEGY (warming up…)*

Home
Inspections
  1. Hired top industry resources to conduct all property inspections, including general home, termite, roof, and plumbing.
Estate
Sale
  1. Located and managed an estate sale team to liquidate the contents of the home.
Family
Heirlooms
  1. Packed and shipped family heirlooms both across the country and internationally.
Home
Preparation
  1. Hired a landscaping team, handyman, and cleaning crew.
Staging
Company
  1. Interviewed three (3) staging companies total to find the perfect one (1)
Luxury
Photography
  1. Sourced top real estate photographer to capture interior, exterior and drone photography.

SALE STRATEGY (game time!)*

Agent
Relationships
  1. Engaged the internal Compass network
  2. Presented the listing at local sales meetings
  3. Outreach to top local agents
Print
Marketing
  1. Direct mailer to the Monarch Bay and South Laguna residents
  2. Several full-page ads in local and regional publications
Digital
Marketing
  1. Organic social media posts (grid, stories, and reels).
  2. Boosted social media posts 
  3. Paid ads on Facebook and Instagram targeting users in specific zip codes that are likely to buy
Event
Marketing
  1. Mailed invitation to all Monarch Bay Terrace residents for an exclusive, neighbors-only preview of the home (it was great meeting many of you!)
Open
Houses
  1. Hosted two (2) very successful open houses, generating upwards of 100 guests each day
  2. We treated the open houses as events, including music, drinks, food, and lots of fun vibes. Overall sentiment from guests was positive
Relentless
Follow Up
  1. Agents / direct buyer inquiries
  2. Open house attendees
  3. Neighbor-preview attendees
Open
Communication
  1. Weekly reporting on marketing initiatives & results
  2. Daily updates on status of showings and offers

*No, this is not our full strategy. We can’t give away all of our secrets! Give us a call and we might just tell you.

Questions?Contact Me

Fill out the form below and I will get to you.

    Todd Davis